Effective Date: August 5, 2025
Last Updated: August 5, 2025
Apex Auto parts (“Company”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website or interact with our services.
1. Information We Collect
We collect information to provide and improve our services. The types of information we gather include:
- Personal Information: Name, phone number, email address, shipping address, and vehicle details (make, model, year) that you voluntarily provide to us.
- Usage Data: Information automatically collected when you visit our website, such as your IP address, browser type, device information, pages viewed, and interaction logs.
- Communication Data: Any messages, feedback, or correspondence you send to us via email, contact forms, or other channels.
2. How We Use Your Information
Your information is used for the following purposes:
- To respond to your part requests and provide accurate pricing.
- To process transactions, fulfill orders, and deliver products.
- To provide customer support and send service-related updates.
- To improve our website, services, user experience, and marketing efforts.
- To prevent fraudulent activities and ensure the security of our platform.
We do not sell or rent your personal data to third parties for their marketing purposes.
3. Sharing Your Information
We may share your information with trusted third parties only in the following circumstances:
- Service Providers: We share information with partners who assist in our operations, such as payment processors, logistics and shipping companies, and marketing service providers. These partners are contractually obligated to protect your data.
- Legal Compliance: We may disclose information if required by law, court order, or other governmental request, or to protect our rights and property.
4. Data Security
We implement industry-standard technical and administrative safeguards to protect your personal information from unauthorized access, use, or disclosure. These measures include encryption, access controls, and secure server hosting. However, please note that no method of transmission over the Internet or electronic storage is 100% secure.
5. Your Rights and Choices
You have certain rights regarding your personal data:
- Opt-Out: You can opt out of receiving marketing communications from us at any time by following the unsubscribe link in our emails.
- Access, Correct, or Delete: You may request to access, correct, or delete your personal information held by us.
To exercise these rights, please contact us at info@apexautopartsnj.com.
6. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to analyze website traffic, personalize content, and improve your browsing experience. You can control cookie preferences through your browser settings. Disabling cookies may affect the functionality of some parts of our website.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
8. Children's Privacy
Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected such data, we will take steps to delete it.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last Updated" date. We encourage you to review this policy periodically.
10. Contact Information
If you have any questions or concerns about this Privacy Policy, please contact us:
Apex Auto partsPrinceton, NJ 08540
📞 1 (877) 618-1961
📧 info@apexautopartsnj.com